What You’ll Get Inside E-com MRR Mastery

Brandon van Mierlo – E-com MRR Mastery is built around
learning how to start, operate, and grow an e-commerce business with a
focus on recurring revenue.
The training covers the important parts of running an e-commerce business,
from choosing products and setting up your business to marketing, creative
production, Shopify, MRR subscriptions, branding, finances, and customer
retention.
Along with the main Masterclass, you also get call recordings, a payment
processing training section, and a Discord community with additional
resources.
1. E-com Mastery Masterclass
This is the main part of the program. It takes you through the different
areas you need to understand when building and running an e-commerce
business.
Mindset
Start with the right foundation and understand how to approach e-commerce
as a business. This section focuses on the mindset needed to stay
consistent and make better business decisions.
Business Setup
Learn about the basic business setup and the important things to consider
before getting your e-commerce operation running.
Product Research
Learn how to research products and look for opportunities instead of
choosing products randomly. The goal is to understand what makes a product
worth testing and how to research the market around it.
Supply Chain
Understand the supply side of an e-commerce business, including how
products move from suppliers to customers and what you need to consider
when working with suppliers.
Facebook Backend
Learn about the Facebook side of the business and the backend systems that
support your advertising and customer acquisition process.
AI Tools
Explore different ways AI tools can be used to make parts of your
e-commerce workflow faster and easier.
Marketing & Product
Learn how to connect your product with the right marketing approach and
understand how your product should be presented to potential customers.
Marketing
Go deeper into the marketing side of e-commerce, including how to reach
potential customers and build a system around acquiring them.
Creative Engine
Learn how to approach e-commerce creatives and build different creative
ideas that can be tested in your advertising.
Editing with AI
Learn how AI can be used as part of the content and editing process to
speed up creative production and make content creation easier.
Media Buying
Understand the basics of buying traffic and managing paid advertising for
an e-commerce business.
Setting Up Your Shopify Store
Learn about setting up your Shopify store and getting the basic parts of
your online store ready for customers.
MRR Mastery (Subscriptions)
This is one of the key sections of the program. Learn about the MRR model
and how subscription-based offers can be used to create recurring revenue
from customers.
Instead of depending only on one-time purchases, you’ll learn how
subscriptions can become part of an e-commerce business model and how
customer retention plays an important role in recurring revenue.
Branding
Learn how to build and present your e-commerce business as a brand rather
than simply selling individual products.
Building a Team
As the business grows, you may need help with different tasks. This section
covers the basics of building a team and getting the right people involved
in your business.
Finances
Understand the financial side of your business and the numbers you need to
pay attention to when running and growing an e-commerce operation.
Bulletproof Your Brand
Learn about strengthening your brand and building a business that is less
dependent on a single product, channel, or short-term strategy.
FAQ
A dedicated FAQ section covering common questions and situations that may
come up while working through the program and building your business.
Ecom Checklist
Use the e-commerce checklist as a practical reference while working through
the different stages of setting up and operating your store.
B.M Reactivation Method
An additional training section covering the B.M Reactivation Method as part
of the Masterclass resources.
2. Call Recordings
You also get a separate collection of call recordings with additional
training and discussions.
How Top DTC Brands Maximize LTV – LOOP
Learn about customer lifetime value and how direct-to-consumer brands can
focus on getting more value from their existing customers.
LOOP Retention Levers
A practical resource focused on the different factors that can help improve
customer retention.
LTV:CAC Loop – MRR Mastery
Learn about the relationship between customer acquisition cost and customer
lifetime value and why this is important when building a recurring-revenue
business.
Winback Offer Banner Examples
Get examples of winback offers that can be used as inspiration when trying
to bring previous customers back.
Group Coaching Call Session
A recorded group coaching session with additional discussion and practical
information around e-commerce and MRR.
Native Long Form Statics – The Full System
Additional training covering the full system behind long-form static
creatives and how they can be used in an e-commerce marketing strategy.
3. Payment Processing Masterclass
A dedicated section covering payment processing and some of the common
issues that e-commerce businesses need to understand.
How Payment Processing Works
Learn the basic process behind accepting and processing payments for an
online business.
Setting Up Payment Processing
Learn about the setup process and the different things to consider when
getting payment processing ready for your business.
How to Set Up CRM System
Understand how a CRM system fits into your customer management process and
how it can help organize customer information and communication.
Preventing Chargebacks
Learn about common reasons chargebacks happen and the steps businesses can
take to reduce avoidable payment disputes.
Prevent Getting Banned
Additional training focused on staying within platform and payment
processor requirements and avoiding common issues that can affect your
payment setup.
4. Discord Community
The package also includes a dedicated Discord section with additional
community resources.
- Welcome
- General
- Wins
- Resources Library
- Plugins
- How to Use Discord
The Discord section gives you another place to access community material,
resources, wins, and additional information related to the training.
What You Learn Overall
The course covers much more than just setting up a Shopify store. It brings
together the main parts of an e-commerce business and shows how they connect.
- Business setup
- Product research
- Supply chain
- Marketing
- Creative production
- AI tools
- Media buying
- Shopify store setup
- MRR subscriptions
- Branding
- Team building
- Business finances
- Customer retention
- Customer lifetime value
- Payment processing
- Chargeback prevention
- CRM systems
- Winback strategies
- Additional coaching calls
- Discord community resources
Who Is E-com MRR Mastery For?
This program is useful for people who want to learn how an e-commerce
business works from the ground up, as well as existing store owners who
want to improve specific parts of their business.
If you’re interested in Shopify, product research, marketing, paid
advertising, subscriptions, customer retention, and building a stronger
e-commerce brand, the different sections give you plenty of material to
work through.
Everything in One Place
The package brings the main E-com MRR Mastery training together with
additional call recordings, payment processing training, and Discord
resources.
You can go through the Masterclass from beginning to end, or jump directly
into the areas you need most. Whether you’re working on product research,
setting up your store, improving your marketing, introducing subscriptions,
or learning more about retention, the training gives you separate sections
to study and come back to when needed.



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